Irresistible Opt-Ins, List Building and Conversion Strategies For Podcasters

Irresistible Opt-Ins, List Building and Conversion Strategies For Podcasters

Last Updated on October 5, 2020

I was happy and honored to once again be invited to present at the PodFest Masterclass Summit — happening the same week as “International Podcast Day”. As a follow on, I am now holding several in-depth workshops on the same topic on October 13 and 15th. Workshop attendees also get access to my video course based on the material I presented at the summit.

Click here to learn about the workshops. Click here for the video course

Workshops: Irresistible Opt-Ins, List Building and Conversion Strategies For Podcasters

These workshops will covered how to design the best Opt-Ins and Lead Magnets to quickly get people on your email list!

What You Get To Fast Track Your Opt-In Creation

  • In our 90 minute workshop we first brainstorm your best lead magnet and Opt-In strategies
  • We provide you with a free Opt-In design & creation platform + templates
  • You use the platform to create your Opt-In — usually within hours
  • You get our video course called “Irresistible Opt-Ins, List Building and Conversion Strategies For Podcasters
  • We will suggest additional tools for Graphics, Funnel Design, Website Display & Landing Pages, Email Drip Series
  • Use our proven copy-writing formula for landing pages and social media posts
  • Share your creation with our “Podcast Marketing & SEO Growth Hacking” Facebook Group
  • Additional feedback and help

When Are The Workshops?

  • One-on-One Workshops are available all year, just select your preferred dates after checkout
  • Group Workshops are currently available for two October Workshop SessionsTuesday October 13th, 11:00am ET
    Friday October 16th, 3:00pm ET
    We will add more as needed if there is enough interest
  • Group Workshops limited to a maximum of 5 people to ensure plenty of one-on-one time

Video Course Content

This video course is for podcasters who want to rapidly grow their email lists. Today’s “Subscriber Landscape” challenges our assumptions about podcast email subscribers and list building. We explore how to create Irresistible Opt-Ins and lead magnets for your podcast. These strategies convert your anonymous listeners into known email subscribers. Growing your list is one of the most effective ways to increase engagement with your podcast audience. This course covers strategies to create, display and convert with Opt-Ins on your website for rapid email subscriber growth.

It's A Changing Podcast “Subscriber” Landscape

  • Do Email Lists Even Matter?
  • Podcasting “Funnel Design” Concepts
  • Design Thinking For Your Podcast

Creating An Irresistible Opt-In

  • What Makes An Opt-In Compelling?
  • Knowing Your Audience and Designing For Funnel Stages
  • What Are Some Opt-In Concepts and Types?
  • Some Tips For Starting Ugly

Opt-In Types

  • Common Formats
  • Lots of Examples

Positioning Your Opt-Ins

  • Common Approaches
  • Lots of Examples

Suggested Reading

  • Polymash’s “Upside Down Design” approach for podcast homepages that build your email list.