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Axiom News features Polymash App

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We are extremely pleased that Axiom News has just released an article on our recently released “Embracing Change” app. Below a brief excerpt, to read the full article follow this link.

[box]Last year, Stratton-Berkessel published the book Appreciative Inquiry for Collaborative Solutions: 21 Strength-Based Workshops. Since then she became intrigued by the use of tablets like the iPad to consume content. She says she started to see some business applications come out for tablet devices, and thought about how great it would be to turn one of her workshops into an app. [/box]

iPad and Android Tablet and iPad apps: five monetization strategies

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  • Subscription workarounds
  • In-app single purchases
  • Advertising
  • Location-based offerings
  • Social media sharing and aggregation
  • via emediavitals.com

    Click throught for a nice summary post from Prescott Shible’s blog on current digital magazine monetization options.

    I fully agree with the fact that the biggest current challenge is offering robust subscription models for tablet magazines, but also think that with upcoming solutions from Adobe and other major tool providers, the negative aspects of in app purchases will soon be addressed, in terms of being able to provide tracking intelligence of in app user activities and behaviors.