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#2 Top Ranked iPad App in Business

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Top Ranked iPad App in the business category!

Our “Embracing Change” app made it to #2 yesterday and holds the position today. We gifted it to the world for Valentine’s day.

top ranked ipad app

So take advantage of a very cool, top ranked iPad app, created with the Adobe Digital Publishing Suite that you will help you embrace change whenever you need it.

Find out more on the App’s home page and on the iTunes App Store:

[callout] [three_fourth] Visit the “Embracing Change App’s home site.  The app’s homepage contains cool videos and explain what this self development and coaching app is all about: [/three_fourth] [one_fourth_last][button color=’black’ size=’medium’ link=’http://www.positivematrix.com/embracingchange/’]Embracing Change Home Site[/button][/one_fourth_last] [/callout]

 

iPad App Store

Socializing your TV viewing

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Apps That Are Shaping Social TV

In our home, we’re in that 86% refered to by Jim Hanas (link to the full article below) – we watch TV, read our iPads and connect with friends via social media and sent text messages on our iPhones. But we have yet to formally socialize our TV preferences or experiences.  (Go to Wikipedia for a good overview of Social TV.)

Jim briefly describes five apps that are already shaping social TV.  If you’re into co-creating, sharing and wanting to interact with others about your viewing habits and preferences, download one of these apps.

And, another biggie for marketers.

It’s easy to understand why 2012 is shaping up to be the year of social TV. Consumers are turning to the so-called second screen like never before. A 2011 whitepaper prepared by Yahoo/Nielsen reported that as many as 86 percent of viewers use mobile devices while watching TV. While many think that number might be high, it signals a trend in consumer behavior that cannot be ignored. Broadcasters and marketers are feeling the heat of both risk and reward. Risk if they do nothing and cede the second screen to Twitter and Angry Birds; reward if they find a way to deliver companion experiences, drive engagement–and expand ad inventory.
[button link=”http://www.fastcocreate.com/1679561/the-race-for-the-second-screen-five-apps-that-are-shaping-social-tv?partner=homepage_newsletter”color=”silver”] Read the Full article.[/button]

Mobile Devices, Impact on Children & the App Gap

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A telling story on PBS Newshour on October 25 about the impacts of media on young children, and of special interest,  the impact of mobile devices – smartphones and iPads – on very young children. How are they engaging, is it good or bad, and is the take-up equal?

The news report was based on a study in the USA by Common Sense Media, a non-profit organization dedicated to improving the lives of kids and families.  Some of the findings include:

Key Trends

Exposure to computers and mobile devices:

  • 2-4 year olds: 12% use a computer daily
  • 0-8 year olds: 50%  have access to a mobile device

App gap – digital divide

  • Lower income families: 14% have downloaded apps
  • Higher income families: 47%  have downloaded apps

#1 category of iPhone apps now is for preschoolers. Read more

AppAdvice: Forget Going To The Theater…

App Advice Review of Wild Dolphins iPad AppThrilled with AppAdvice’s coverage of our Wild Dolphins app!

If you took your family out to see Dolphin Tale in theaters this weekend, or if you are simply interested in the wonderful world of marine mammals, you have to check out Wild Dolphins for iPad. It’s a new educational app by Polymash, our latest AppAdvice Daily podcast sponsor, that tells the story behind Winter, a dolphin who gets caught in a crab trap near Florida, and her miraculous recovery.

We are loving the awesome review Tyler Tschida wrote on AppAdvice! And we appreciate picking up the true theme and purpose of the app, which is to help protect dolphins in the wild.

But Wild Dolphins isn’t just about Winter. The app also features stories about how the team at Harbor Branch Oceanographic Institute saved the lives of other dolphins like Rio, Mono, and Hiho.

Wild Dolphins iPad App – Gallery

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Check out the new gallery of images from the Wild Dolphins App and catch a glimpse of the great content coming soon in the Wild Dolphins App. Of course you’ll have to download the app to experience the sites, sounds and cool interactive elements! Coming soon…[/two_third]

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Mimi Cross Interview – Author of the Crankamacallit iPad app

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In this interview, Mimi Cross, author of the recently released Crankamacallit iPad app, talks about her experience in creating an interactive children’s story in this new medium.

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  • The interview was designed in an appreciative inquiry format,and conducted by Robyn Stratton.
  • Music by Mimi Cross and Kevin Salem
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    Please note we’ve just posted the Crankamacallit Demo Reel

    [button id =”vid1″ link=”http://polymash.com/crankamacallit”]The Crankamacallit Home Page[/button]

    It’s the Crankamacallit!

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    We’re super excited to announce that our next iPad app has launched! The Crankamacallit is an interactive children’s book chock full of interactive features, discoveries, sounds, animations, 360 degree panoramas, mini games and more. I think it’s a doozie! Part poem, part story, this 3D fantasy was written by Mimi Cross, and wonderfully narrated by Robert Burke Warren (AKA “Uncle Rock”)

    Come visit the Crankamacallit page, see our gallery, or check out the developing posts.

    The Crankamacallit – an interactive story iPad app for kids

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    An interactive children’s story about building an imaginary vehicle, “The Crankamacallit” is filled with stunning interactive animation and surprising sounds.

    Using playful, rhythmic language and rhyme “The Crankamacallit” draws the user into the fantastic 3D world of an inventor’s workshop.

    A great iPad app for kids, who  love all the unpredictable moving parts of “The Crankamacallit”. In an adventurous tale for the picture book crowd, 3-8 year olds (and their parents!) will be mesmerized by the step-by-step process of the Crankamacallit’s creation and become active participants in the story by using the many interactive features, making unexpected discoveries, exploring 360-degree panoramas, using the hidden drawing tool and more.

    Part poem, part story, this rhythmic 3D fantasy was written by Mimi Cross, animated by Juergen Berkessel and narrated by acclaimed singer songwriter Robert Burke Warren, aka “Uncle Rock”.Listeners will laugh out loud at the nuances of Warren’s performance.

    Features

    • Unique 3D artwork and unusual illustrations
    • Music and mechanical sounds
    • Animation and video
    • 360 degree panoramas
    • 3D interactive rotational objects
    • Pan and zoom chart
    • A hidden picture scratch off scene
    • Drawing widget
    • “Secret” hotspots

    Come visit our gallery to get a taste, check out the developing posts, and watch out for a number of related announcements in the coming days.

    Today I will build you a Crankamacallit

    With pieces and parts from my carpenter’s kit.

    With buttons and levers and yes, of course—CRANKS!

    With switches and gears and an old baseball mitt.

    The Crankacmacallit Title Page

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    So here is the title page for the Crankamacallit, our interactive children’s story

    Early Icon Concept

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