A major gathering of children’s publishers has been urged to stay focused on content despite the increasing familiarity children have with new technological advances.
I totally agree with the view that in order to take print content to a digital platform, the wiz bang effects need to add value and enjoyment on the part of the reader, namely children interacting with books on a digital platform. I think the winners in this arena will add interactivity, animation and content in a way that results in a high quality experience.
But if you agree with the concept that “content is still king” , then I think content+interactivity is “master of the universe” 🙂
There are other lessons and thoughts for folks looking to publish or re-publish children’s books in this bookseller.com post by Graeme Neill, and an interesting thought from Matt Locke I do not quite agree with, namely that “Facebook may not mean anything in another five years”… Having just seen “the Social Network” I believe Facebook will manage and adjust to stay relevant.